.png)
As a leading supplier of dining furniture, ASKT has established a strong presence in the European market, with a particular focus on Germany and the Netherlands. Our commitment to delivering high-quality, stylish dining tables and chairs that meet the needs of modern European consumers has allowed us to build lasting relationships with clients across the continent. We pride ourselves on blending innovation, craftsmanship, and customer satisfaction to create furniture that enhances the dining experience in homes and businesses.
In 2024, we took another significant step in solidifying our position as a trusted furniture supplier by hosting an In-House Fair from September 10-12 at the prestigious Kerry Hotel in Pudong, Shanghai. This event was a major success, attracting dozens of European clients who were eager to see our latest product lines, discuss new business opportunities, and learn about our plans for the future. The fair was marked by enthusiastic participation, lively discussions, and promising results, making it a landmark event for ASKT.
A Showcase of Excellence: The 2024 In-House Fair
The In-House Fair provided a unique platform for our European clients to engage directly with our team, explore our newest dining furniture collections, and get a deeper understanding of the values that drive ASKT. Our goal was to create an environment that fostered open communication, allowed for hands-on product experiences, and strengthened business relationships.
The fair was designed to meet the needs of our European clientele, with products that align with the latest design trends and functional requirements of the market. We showcased a diverse range of dining furniture, from sleek modern dining tables to comfortable and ergonomically designed dining chairs, ensuring that there was something to cater to the preferences of every client.
One of the highlights of the event was the introduction of new products that perfectly embody ASKT’s dedication to quality and innovation. Our team of designers has worked tirelessly to create furniture that not only meets aesthetic standards but also offers exceptional functionality and durability. This year’s collection was no exception, with pieces that reflected the growing demand for modern yet timeless designs.
Key Products Featured at the Fair
At the In-House Fair, we were proud to introduce several new product lines, each thoughtfully designed to meet the needs of our European clients:
Dining Chair - Charming: One of our featured products was the Dining Chair - Charming, a beautifully designed chair that blends comfort with modern aesthetics. The chair is upholstered in VARDO-42 fabric (Fabb), with a seat cushion that boasts a 6cm-thick pocket spring for maximum comfort. The frame includes a 360° swivel butterfly base with auto-return functionality, making it both practical and stylish. The khaki gray painted surface treatment gives the chair a contemporary look, making it an ideal choice for any dining room or commercial space.
Dining Table - Varna: Another standout product at the fair was the Dining Table - Varna. The tabletop is made from 21mm-thick E1 MDF with an oak grain HPL surface, providing a durable yet visually appealing finish. The frame features E1 MDF with a 0.4mm white oak veneer, PU varnish, and an 8mm iron plate that has been carefully bent and welded for added strength. The entire structure is treated with a fine sandblasted khaki gray finish, which not only enhances its aesthetic appeal but also ensures durability. With dimensions of 260-18010076cm, this table is versatile enough to accommodate both large and small gatherings, making it an excellent choice for dining rooms and restaurants alike.
These products, along with many others, received overwhelmingly positive feedback from our European clients, who were impressed by the quality, craftsmanship, and attention to detail that went into each piece. The ability to see, touch, and experience the furniture in person provided them with the confidence to invest in ASKT’s designs for their own markets.
A Lively Atmosphere and Productive Business Discussions
The Shanghai In-House Fair was not just a product showcase—it was an opportunity for meaningful business discussions and networking. We believe that fostering strong relationships with our clients is key to mutual success, and the fair provided the perfect setting for engaging in open and productive conversations.
Throughout the event, our clients took part in discussions with ASKT’s leadership team, designers, and sales representatives. Topics ranged from market trends and design preferences to customization options and upcoming product launches. Many of our clients were eager to share insights from their own markets, offering valuable feedback that will help guide ASKT’s future product development.
In addition to discussing current business, we also explored new partnership opportunities, with several clients expressing interest in expanding their collaboration with ASKT in the coming year. The fair’s atmosphere was one of excitement and optimism, with both clients and our team looking forward to what the future holds.
Planning for the Future: ASKT’s 2025 In-House Fairs
The success of the 2024 Shanghai In-House Fair has energized our team and further strengthened our commitment to hosting In-House Fairs that deliver value to our clients. Building on this momentum, we are excited to announce that ASKT will be hosting two more In-House Fairs in 2025:
March 2025: Guangzhou CIFF: During the China International Furniture Fair (CIFF) in Guangzhou, one of the most significant furniture exhibitions in Asia, ASKT will hold an In-House Fair to showcase our latest products. This event will be an excellent opportunity for European clients to get an exclusive preview of our 2025 collections, engage in business discussions, and explore the latest industry trends.
September 2025: Shanghai Furniture China Fair: Following the success of this year’s event, ASKT will once again host an In-House Fair during the Furniture China Fair in Shanghai. This key event in the global furniture calendar will allow us to present our newest designs to a wide international audience, including clients from across Europe and beyond.
We encourage all of our clients to save the dates for these events. As always, we are committed to providing personalized experiences that cater to the specific needs of each client. Our In-House Fairs offer a unique opportunity to see our latest designs up close, discuss potential collaborations, and build lasting partnerships.
Why Attend ASKT’s In-House Fairs in 2025?
For our European clients, attending ASKT’s In-House Fairs in Guangzhou and Shanghai in 2025 will provide several key benefits:
Exclusive Access to New Collections: Be among the first to view ASKT’s 2025 dining furniture collections, which will reflect the latest design trends and innovations in the market.
One-on-One Business Discussions: Engage directly with ASKT’s leadership and design teams to discuss your specific business needs, including customization options and exclusive product lines.
Networking Opportunities: Connect with other industry professionals, including fellow European buyers, suppliers, and industry experts, to share ideas, discuss market trends, and explore collaboration opportunities.
Hands-On Product Experience: Seeing our products in person allows clients to fully appreciate the craftsmanship, quality, and attention to detail that go into each piece. Whether you’re interested in dining tables, chairs, or complete dining sets, you’ll have the opportunity to experience the products firsthand.
Conclusion: A Bright Future for ASKT and Our European Clients
The success of ASKT’s 2024 In-House Fair in Shanghai was a testament to our commitment to innovation, quality, and client satisfaction. We are grateful to the dozens of European clients who attended the event and contributed to its success. Your feedback, enthusiasm, and business discussions have helped shape the future of ASKT, and we look forward to continuing our journey together.
As we move into 2025, we are excited about the opportunities that lie ahead. Our upcoming In-House Fairs in Guangzhou and Shanghai will provide further opportunities for us to connect with our European clients, showcase our latest designs, and explore new business ventures.
We invite you to join us in 2025 to experience the best that ASKT has to offer. Stay tuned for more details, and we look forward to seeing you at our next In-House Fair!
Contact us via Whatsapp: https://wa.me/8618912605997
Visit us: www.asktfurniture.net
Email: sales@sinoaskt.com/inquiry@sinoaskt.com
Kommentare